Citation-Verified Insights
Product previewLeadbuild turns customer conversations, documents, interviews, and website data into source-backed insights with citations, confidence signals, and review-ready context.
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No supporting source passage found.Why this layer exists
Plausible language is not proof. Leadbuild separates extraction from verification and makes the source passage visible beside every accepted or rejected claim.
Built around the decision, not the generation.Capability detail
Each layer leaves an inspectable artifact, so the next decision starts with evidence instead of reconstructed context.
Pass one extracts candidate insights. Pass two checks every citation: does the quote appear in the source, and does it actually support the claim? That two-pass flow is what keeps the system citation-verified instead of merely summarized.
Invented quotes become Hallucinated Citation Incidents. Real quotes with unsupported claims become Unsupported Inference Flags. Both are logged for audit, review, and ongoing model tuning.
Each insight shows its confidence score and entailment status. Re-extraction supersedes older insights with a visible diff.
Open the source passage beside the insight so buyers can see exactly what Leadbuild used, not just the summary it produced, which makes stakeholder approval faster and less political.
Detail when you need it
It never enters a brand brief. It is recorded as a Hallucinated Citation Incident and surfaced in your Trust & Audit view.
Yes — provenance is always one click away. Every insight links to the exact span of source text it came from.
A newer verified pass replaced the earlier version, and the older claim stays available in the history.
Follow one source from raw conversation to a campaign claim your team can defend.